Kesseböhmer’s stand D020/E021 in Hall 8.1 in Cologne from 21 to 24 May 2019 was fresh and striking. The new architecture coordinated perfectly with the design of the only recently relaunched online platform. Forming part of the stand architecture, the “tRACK” convertible shelf system with its striking T-connectors and dramatically airy and horizontal appearance made a confident statement for the values that Kesseböhmer lives by: traditional craftsmanship, expertise in metalwork and metal processing, consistency and style. The topics at the trade fair were oriented towards the big trends of our time: individualisation, urbanisation, digitalisation, simplicity and reduction to the essentials.